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#1002-41 The European Market
for ORGANIC FRUIT & VEGETABLES (2nd edition)
Organic Fruit & Vegetables Market Strengthens
High consumer demand for organic foods
is propelling fresh fruit & vegetable sales across Europe. High growth
rates have increased the market share of organic products above 5
percent of fresh produce sales in some countries.
Retailer initiatives and high consumer demand for health & nutritious
foods are fuelling market growth. High demand is also coming from food
processors and foodservice companies, with a growing number of catering
firms using fresh organic produce. Although organic vegetables comprise
most sales volume, the organic fruit sector is showing the fastest
growth. Retailers are expanding their organic fruit ranges as more
products - especially tropical & exotic varieties - become available.
Fresh fruit & vegetables are the largest category in the European
organic food industry. The category leads since products like apples,
carrots and potatoes are typically the first organic products bought by
consumers as their fresh nature appeals to consumers seeking healthy &
chemical-free foods.
This new report analyses the organic fruit & vegetables market in 17
European countries. Detailed market & competitive information is given
for
the following
product categories:
Organic vegetables
Organic top fruit
Organic stone fruit
Organic citrus fruit
Organic tropical & exotic fruits
Market information provided includes
market
size, revenue forecasts, market drivers & restraints,
import & export statistics, pricing trends, supply chain analysis, sales channel breakdown
and consumer behaviour. Profiles are given of the leading
importers, suppliers and retailers.
Strategic recommendations are given to organic food suppliers, exporters
and new entrants.
More Information
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