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#1102-60 The GERMAN Market for NATURAL COSMETICS (2nd Edition)
 

Published: February 2009
Pages: 116
Price: EUR 999

Private Labels Gaining Popularity

Retailer private labels of natural cosmetics are gaining in popularity as the German natural cosmetics market starts to mature.

Natural cosmetics have been launched under the private labels of supermarkets, drugstores, organic food retailers and discounters. Retailer private labels are gaining currency as the economic recession reduces consumer spending power; private label products are attractive to consumers as they are up to six times cheaper than branded products.

This updated report on the German natural cosmetics market reveals that natural products now comprise 5 percent of total cosmetic sales. The market share is projected to rise to 10 percent in the coming years as consumer demand continues to strengthen. A major driver of market growth is rising consumer concern about synthetic chemicals in cosmetics & toiletries.

Detailed market & competitive analysis is given on the following product categories:

   Natural skin care products
   Natural hair care products
   Natural oral care products
   Natural cosmetics
   Other natural cosmetic products
 
Revenue forecasts are given up to 2015 for each product category. Market information includes market size, market drivers & restraints, standards & certification issues, pricing & distribution analysis and sales channel breakdown. Market shares and profiles are given of the leading brands and retailers.

More Information
Research News:
New Harmonised Natural & Organic Cosmetic Standards Launched

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