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#7001-40 The
GLOBAL Market
for ORGANIC Food & drink (1st edition)
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Published: July 2003 |
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Pages: 147 |
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Price: EUR 599 |
North America Fuelling Global Market Expansion
Global sales of organic food & drink increased by 10.1 percent to USD 23
billion in 2002.
The highest growth was observed in North America where the US market has
been given a lift by the implementation of the National Organic
Programme (NOP). The NOP has raised the profile of organic products and
they are becoming highly visible in mainstream retailers. Americans are
buying organic food & drink as they are seen to be healthier and more
natural than non-organic products. This is a factor for organic fresh
fruit & vegetables to comprise most sales in the American organic food
industry.
The Western European market for organic food & drink is the second
largest in the world. Market growth slowed to 7.8 percent in 2002 with a
number of countries reporting slowing growth rates. The German market
was hit by the Nitrofen food scandal and consumer demand in countries
like the UK and Denmark is stabilizing whilst other countries like Italy
and Switzerland continue to report high sales growth. Slowing growth
rates are causing the organic meat & dairy sectors to experience
overcapacity in some European countries.
Organic food production is stepping up in the four corners of the globe
with almost 23 million hectares of farmland managed organically. Much of
the increase is occurring in third world countries where some farmers
are attracted to the export benefits of organic food production. Many
governments are encouraging farmers to convert to organic farming for
this reason however the study calls for a cautionary approach for the
potential of export markets is often overstated. Market growth rates are
slowing and supply-demand imbalances are expected to become a feature of
the global organic food industry.
The global market is projected to continue to expand however at slower
growth rates. The industrialised world is
expected to comprise most revenues however other regions are to show
high growth due to the growing popularity of regional markets. The
formation of trading blocs and convergence of consumer demand are also
to stimulate demand in other countries.
This report gives an overview of the organic food & drink industry in
the major geographic regions. The business opportunities are highlighted
along with recommendations to tap the business potential. Report
contents include market size, revenue forecasts,
market drivers & restraints, industry challenges, key country reports,
consumer behaviour patterns, and details of leading producers &
retailers.
More Information
Updated Report:
#7002-40 The
Global Market for Organic Food &
Drink (2nd Edition)
Research News:
Globalisation of the Organic
Food Industry
USA: Introduction of National
Organic Standards
To obtain more information
on this publication or to place an order, please
email us.
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