STRATEGIC INSIGHTS: CSR &
SUSTAINABILITY in the BEAUTY industry
Practical Guide to CSR & Sustainability
Green has become the new black in the beauty
industry. It is not just important for cosmetic & ingredient companies
to deliver sterling financial results, they must also be accountable for
their social & environmental impacts.
This new strategic insights report looks at the growing importance of
CSR & sustainability in the beauty industry. With the industry
historically receiving heavy criticism for unethical and
non-environmentally friendly business practices, cosmetic manufacturers
and ingredient firms are increasingly focusing on CSR & sustainability
to become 'good corporate citizens'. Some are falling over themselves to
demonstrate their achievements.
With the use of case studies, this report looks at the various
initiatives undertaken by beauty companies to reduce their social and
environmental footprints. Most investment is going into greener
formulations and packaging. Cosmetic companies are using natural,
organic and / or fair trade ingredients to develop green formulations.
Because of its high ecological footprint, companies are looking at
innovative ways to reduce packaging: novel designs, upcycling,
biopolymers, etc. Social initiatives, such as fair trade and corporate
philanthropy are also being explored.
Details are given of various third party standards, indexes and labels
for CSR & sustainability, as well as communication methods. Profiles are
given of companies at the cutting edge of CSR & sustainability
initiatives. Although natural & organic product companies are typically
pioneers, larger conventional firms are stealing the limelight by more
aggressive communication of their CSR activities.
This report is designed for beauty companies looking to invest in CSR &
sustainability. By providing case studies and highlighting
best-practices, it is a practical guide for cosmetic companies and
CSR & Sustainability: How the
Beauty Industry is Cleaning up
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